A better way of living

We believe in considering the impact of the choices we make every day and view those choices as an oppurtunity to better ourselves. Our purpose is to inspire a Better way of Living by creating conscious products that last through time. By marrying innovation with eco-friendly processes, we strip to help shape a cleaner, healthier, and more mindful world where human progress is in harmony with the planet's.

What we make

Our products are inspired by a desire to create gear that seamlessly transitions through every part of your day. Whether you are outdoor adventuring, on a road trip, or simply kicking back at home, our technical yet simple designs have you covered.

Why we do it

To put it simple, because we want to. Urban long was started with selfish ambition of creating products that we, ourselves actually want to use. Our first designs were to improve upon the limited landscape of easy use product.

When we entered the market.